About us: Media.Net

Media.net, powers the Yahoo! Bing Network Contextual Ads program and is a leading global contextual advertising company that provides a wide range of advertising and traffic monetization solutions. Our diverse client base includes web publishers with premium content as well as registrars, hosting companies and holders of high value domain portfolios. We aim to consistently deliver long-term superior performance by using leading-edge technology, high-quality research, and proprietary processes that allow us to display the most precisely targeted, highest paying sponsored links and ad topics. We serve our contextual real-time ads customized for each visitor and each page view across billions of visitors, across 10’s of millions sites/domains on a server infrastructure that runs 1000+ CPUs, terabytes of RAM, and 1000’s of terabytes of data.

With more than 1700+ employees, Media.net has one of the largest teams worldwide building a global contextual advertising business. By market cap, Media.net is one of the Top 5 largest ad tech companies worldwide. By revenue, Media.net is the #2 largest contextual advertising businesses worldwide.

Media.net is acquired by Chinese Consortium for $900 Million USD in 3rd Largest Ad Tech deal ever and this acquisition will fuel Media.net’s global expansion strategy and provide access to China’s world-class talent and capital markets.

About the Role

The campaign manager is responsible for the technical implementation, management, and optimization of Google Ads campaigns. This role involves ad trafficking, troubleshooting technical issues, and ensuring accurate and efficient campaign execution. The ideal candidate will have strong technical skills, a deep understanding of Google Ads, and a meticulous approach to campaign management.

Key Responsibilities:

• Campaign Setup and Management: Create and manage Google Ads campaigns across Search, Display, & UAC.
• Performance Optimization: Monitor and optimize campaigns to improve key metrics such as CTR, CPC, CPA, and ROI.
• Reporting & Analytics: Generate insightful reports to communicate actionable, campaign performance and ROI to stakeholders.
• A/B Testing: Conduct A/B tests on ad copy, creatives, and ASO to enhance campaign performance.
• Technical Troubleshooting: Identify and resolve technical issues related to ad delivery, tracking discrepancies, and ad disapprovals.
• Collaboration: Work closely with product and design teams to ensure campaign success.
• Competitor Research: Periodically monitor and evaluate competitor best practices to stay ahead and grow market share.
• Automation: Utilize Google Scripts/rules to automate repetitive tasks and optimize campaign management.
• Industry Trends: Stay ahead in the constantly evolving digital marketing landscape.

Qualifications:

• Education: Bachelor’s degree in Marketing, Advertising, Computer Science, Statistics, or a related field.
• Experience: 2-4 years of experience in digital ad operations with a focus on Google Ads.
• Skills:
  • Proficiency in Google Ads, Google Ads Editor, Tag Manager, Google Analytics.
  • Experience with AppTweak, Adjust, and other ASO and tracking tools.
  • Excellent at data handling and insight generation, proficiency in Excel & PPT.
  • Strong technical skills. Experience with HTML, JavaScript, SQL a plus.
  • Experience with tools like Tableau, Power BI
  • Experience with Microsoft Ads (Bing), Facebook, affiliate marketing a plus.
  • Excellent problem-solving skills and attention to detail.
  • Ability to manage multiple campaigns and projects simultaneously.

Benefits & Perks

At Media.Net people love their jobs, and not just because we offer the most competitive salaries in the industry. Our excellent benefits include everything from great medical and life insurance to catered meals. Our workspaces are comfortable and fun, complete with bean bag chairs, ping pong tables, and all the snacks you can eat. We have no dress code (tee-shirts are a-ok!). We have flexible work hours and flexible holidays, which means that teams pick their own work hours. Media.Net has its own concierge desk that doubles up as a travel agency.

We are passionate about building the next generation of web products, and we believe that happy employees are the key to achieving this goal. If you like the idea of working in an exciting workspace on cutting-edge internet products that make a truly global impact (and wearing flip-flops to work), then we want to get to know you!