Senior Associate Product Marketing

About us: Media.Net, powers the Yahoo! Bing Network Contextual Ads program and is a leading global contextual advertising company that provides a wide range of advertising and traffic monetization solutions. Our diverse client base includes web publishers with premium content as well as registrars, hosting companies and holders of high value domain portfolios. We aim to consistently deliver long-term superior performance by using leading-edge technology, high-quality research, and proprietary processes that allow us to display the most precisely targeted, highest paying sponsored links and ad topics. We serve our contextual real-time ads customized for each visitor and each page view across billions of visitors, across 10’s of millions sites/domains on a server infrastructure that runs 1000+ CPUs, terabytes of RAM, and 1000’s of terabytes of data.

With more than 1700+ employees, has one of the largest teams worldwide building a global contextual advertising business. By market cap, is one of the Top 5 largest ad tech companies worldwide. By revenue, is the #2 largest contextual advertising businesses worldwide. is acquired by Chinese Consortium for $900 Million USD in 3rd Largest Ad Tech deal ever and this acquisition will fuel’s global expansion strategy and provide access to China’s world-class talent and capital markets.

Role Description

Our Mobile Apps Portfolio spans various market segments, each at different
stages of functionality and scale. Our products are utilized by multi-billion
dollar brands to grow and scale their user base, optimize engagement, and
achieve retention goals.
You will collaborate with very high-talented peers from product, creative,
engineering, analytics, sales, demand generation, publishers, compliance,
and legal teams to deliver impactful and seamless experiences that drive
user engagement, adoption, and retention.

What we look for in a candidate?

  •  1-3 years of proven experience in a similar role, preferably within the tech or app
    development industry
  • Interest in the rapidly evolving digital marketing and app landscape
  • Excellent Written and Spoken Communication: Ability to articulate thoughts clearly
    and professionally in both written and verbal forms
  • Creative outlook and ability to solve complex problems with out of the box thinking
  • Attention to Detail: Keen eye for detail to ensure accuracy and quality in all tasks.

What You Will Do

  • Go to Market Strategy
  • Conduct competitor research on app categories
  • Analyze your target market to create and profile ICPs (Ideal Customer Profiles) and target user segments
  • Ideate and build feature roadmaps and launch plans based on product-market fit
  • Assist with content strategy, product positioning, and messaging across the funnel
  • Product Adoption, Growth & Experimentation
  • Build seamless onboarding experiences and flow
  • Develop retention and engagement strategies
  • Ideate and implement solutions to address funnel drops and friction points thus optimizing user journey and lifecycle
  • Conduct A/B or multivariate tests on App
  • Perform iterative testing and hypothesis building for product enhancements


Benefits & Perks

At Media.Net people love their jobs, and not just because we offer the most competitive salaries in the industry. Our excellent benefits include everything from great medical and life insurance to catered meals. Our workspaces are comfortable and fun, complete with bean bag chairs, ping pong tables, and all the snacks you can eat. We have no dress code (tee-shirts are a-ok!). We have flexible work hours and flexible holidays, which means that teams pick their own work hours. Media.Net has its own concierge desk that doubles up as a travel agency.

We are passionate about building the next generation of web products, and we believe that happy employees are the key to achieving this goal. If you like the idea of working in an exciting workspace on cutting-edge internet products that make a truly global impact (and wearing flip-flops to work), then we want to get to know you!